Newsjacking: Using The News To Build Publicity

Mitch Jackson on Phone Taps

The marketing world is a constant battle for attention, and you work hard to create campaigns that will get your business or brand noticed and remembered. But marketing and sales strategist David Meerman Scott says marketers have another tool at…

King Fish Media’s Gordon Plutsky On Achieving Content Marketing Success

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Gordon Plutsky is the chief marketing officer at King Fish Media, based in Boston, Mass. When he’s not strategizing with clients, you might find him writing for the King Fish blog or firing off a few tweets. After all, he…

Jobs of the Day: Digital Producer APM, Health Reporter Wall St. Journal, Video Producer in Kenya

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From Wall Street to the streets of Kenya, today’s job posts go global. We have digital media jobs for American Public Media, as well as health and financial reporting gigs in the Big Apple. For those of you who want…

What’s in the Bag of a Freelance Radio Reporter?

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Friends have asked me why I’ve invested so much time and expense in radio gear since I mostly write for print. Simply put, I love turning in fully produced, turnkey stories and radio shows pay more for the effort. Piecing…

How to Survive a Break Up with a Freelance Writing Client

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It happens to the best of us. The worst happens. Despite our good intentions and noble efforts, a client “cans” us. Or we decide, due to creative differences, that working with someone is not in our best interest.
Parting of…

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