ASJA’s New Avenues Conference Takes Place This Weekend

Peter Beller

As the freelancing landscape continues to change, the American Society of Journalists and Authors has kept pace. To further explore and embrace these shifts, the ASJA is hosting its New Avenues conference in San Francisco on October 10th and 11th. The event will take place on the campus of San Francisco State University.

With the increase in demand for high quality content marketing and native advertising, new job opportunities are developing for journalists. Though print publications may be shrinking – both The New York Times and CNN recently announced downsizing measures – it doesn’t mean that the home for talented writers and other freelancers is shrinking. ASJA’s goal is to help its members, independent writers, understand the marketplace, and New Avenues should be the perfect place for that discussion to develop. Kara Swisher, co-CEO of <re/code> and former co-executive editor will present the keynote speech.

Peter Beller

Ebyline’s Vice President of Content, Peter Beller.

In addition to Swisher (and many others), Ebyline’s own Vice President of Content, Peter Beller, will also be in attendance, participating on a panel helmed by Michelle Rafter. Rafter, owner of

WordCount editorial services, will direct a discussion on the capabilities of web-based publishing platforms like Ebyline, Scripted, and Contently. The panel will take place at 1PM PDT on Friday, October 10th. 

If you’re following along on social media, follow #ASJANewAves, @ASJAChat, and @Ebyline to keep up with the Twitter news. And if you’re in attendance, drop us a line – we’d love to hear about it!