Picking Shareable Images For Social Media: Shutterstock Shares Tips

This image earned more than 50,000 notes on Tumblr.

We’ve all heard “content is king,” and in the social media world imagery is no exception. But what kinds of images get the most attention? To help us solve the mystery, we turned to the visual experts at Shutterstock. Who better…

What’s The Most Shareable Social Media Content?

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Social media has introduced the world to a whole new way of communicating. Think about it: ten years ago you couldn’t stalk your ex-boyfriend’s Facebook page or share videos that once belonged on David Letterman’s “Stupid Human Tricks.”…

How Yoplait’s #TasteOff Led To User-Generated Marketing Success

Competition

Yoplait is using an unconventional marketing strategy in its latest national campaign—it’s holding a taste-off, encouraging consumers to try Yoplait Greek blueberry yogurt and compare it to Greek-style blueberry yogurt from Chobani, a competitor. (How unconventional?) What’s not so strange…

How TV Chef Robert Irvine Cooks On Social Media

Social Cooking

Chef Robert Irvine and His Team Understand the Power of Social Media.
The Food Network star, who hosts several shows, including “Restaurant Impossible,” earlier this year visited Pinehurst Country Lodge in Greeley, Pa., to give the restaurant a makeover and help…

How To Link Content And Social Media Strategies

Link Content To Social

Plenty of brand publishers produce rock star content and trendy social media messages, but it’s less common to see the two forces joined together in a one-two marketing punch.
A recent Forbes article predicts content marketing and social media will…

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