About Sarah Ware

Sarah Ware is the CEO and co-founder of Markerly, a full-service agency that provides premium reporting to brands advertising through content campaigns.

Back to Basics: How Online Content Can Drive Business Sales



Each month, companies introduce hundreds of new tools to help business owners attract traffic online and generate leads and sales. Some business owners spend an incredible amount of time and money buying and learning how to use these tools, only to achieve mediocre results. Fortunately, one tried and true strategy — content marketing — remains a simple way to attract the targeted traffic you need to grow your business.

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