Common sense ideas for making online video work (and pay)
The promise of running video on news sites has been just around the corner for about a decade now. With technology cheap, and bandwidth to spare, news organizations—and newspapers in particular—have reasonably assumed they could compete with broadcast and cable news. Assumed is the key word: while ad rates on…
Infographic: Twitter and the art of media punditry
One great thing about our addiction to social media (and really, this may be the only one), is how easy it makes it to turn mushy real-world concepts such as influence into quantifiable, crunchable statistics. For those of us mathematically inclined, it’s almost like everyone got their own baseball card and w…
Why can’t bloggers and journos get along? #NMX recap
If there’s one thing we learned at the NMX conference in Las Vegas this week, it’s that the gulf between “new” and “old media is still pretty big. Bloggers complained about the mainstream media’s lack of respect and a few traditional media folks (current and former) tried to g…
#NMX: Self-publishing tips and Apple critique from Guy Kawasaki
Ebyline is taking up valuable floorspace at this year’s NMX conference in Las Vegas, blogging and tweeting what we see and hear. Whether you’re at NMX or not, enter our contest for a chance to win free content for your blog or site.“Writers either don’t understand marketing or detest marke…