The Local Media Consortium, a nationwide alliance of leading local media outlets, announced an agreement today with Ebyline that allows all members of the Local Media Consortium to use Ebyline’s platform to recruit and work with freelance journalists across the country. This collaboration will allow publishers to create quality content marketing assets and provide readers with valuable information hosted by familiar local media outlets. Working with Ebyline, news organizations will be able to help businesses reach new and existing audiences and develop additional assets to complement and support other marketing initiatives.
The Local Media Consortium represents more than 50 major media companies in top markets across all 50 states and Puerto Rico covering 1,200 individual publications. The Local Media Consortium has an audience footprint of more than 450 monthly million unique visitors. Local Media Consortium members serve more than 4.4 billion monthly page views and more than 156 billion yearly advertising impressions.
“The LMC powers one of the largest local market footprints in the country and is an organization that we are excited to be working with,” said Bill Momary, Ebyline’s CEO and co-founder. “We share a common view around the definition of ‘quality’ and believe that effective content marketing is really about working with contributors who maintain the same rigor and commitment to the craft found in traditional newsrooms.”
The Local Media Consortium goes through an extensive, months-long process to choose partner companies, including polling media members about their needs and priorities, and vetting only the highest-quality service providers who have expressed interest in working with the Consortium. Local Media Consortium members are not bound to work exclusively with specific service providers, but the benefit to both media members and service providers is significant.
“With a national network of experts, quality writers and communications tools, Ebyline is already a positive asset to many of our media company members,” said Christian A. Hendricks, Chair of the Local Media Consortium’s Executive Committee and Vice President, Interactive Media for The McClatchy Company. “We look forward to working with Ebyline so more trusted local news companies can provide additional high-quality information to their readers and advertisers.”
About the Local Media Consortium
The media outlets represented by the Local Media Consortium include major market daily newspapers and leading local television stations such as The Atlanta Journal-Constitution, The Boston Globe, Boston Herald, Chicago Sun-Times, The Dallas Morning News, Houston Chronicle, The (Jacksonville) Florida Times-Union, The Kansas City Star, The (Memphis) Commercial Appeal, Miami Herald, Omaha World-Herald, Orange County Register, The Sacramento Bee, San Francisco Chronicle, San Jose Mercury News, (Minneapolis) Star Tribune, St. Louis Post-Dispatch, The Tampa Tribune, WMAR, Channel 2, Baltimore; WXYZ, Channel 7, Detroit; WRTV, Channel 6, Indianapolis; WFTV, Channel 9, Orlando; KNX-TV, Channel 15, Phoenix; and KIRO-TV Channel 7, Seattle.
Local Media Consortium members are: A.H. Belo, The Bakersfield Californian, Ballantine Communications, BH Media Group, Boston Globe Media Partners, The Buffalo News, Calkins Media, Columbian Publishing Company, Cooke North Carolina Publications, Cox Media Group, The Day Publishing Company, Deseret Digital Media, Digital First Media, The Dispatch Printing Company, Evening Post Industries, Freedom Communications, GateHouse Media, The Gazette Company, Halifax Media Group, Harris Enterprises, Hearst Newspapers, Herald Interactive, KTBS, Lee Enterprises, Maine Today Media, The McClatchy Company, Morris Communications, Newsday, New York Daily News, The Nutting Company, The Oklahoma Publishing Company, Paddock Publications, Paxton Media, Pioneer News Group ,Randall Family, Sandusky Newspaper Group, U-T San Diego, Schurz Communications Inc., Scripps, The Seattle Times, Shaw Family Holdings, Sonoma Media Investments, Star Tribune Media Company, Swift Communications, Tampa Media Group, Tennessee Valley Printing Company, Times Publishing Company, Times-Shamrock Communications, Trib Total Media, WEHCO Media and Wrapports Productions.