Seven Things Freelancers Should Never Do To Gain Or Maintain a Client

“Desperate times call for desperate measures.” In a tough economy, some entrepreneurs may be inclined to use this expression to justify getting a little more “creative” in their business practices and principles.

This in an effort to stay afloat and stay in the game. And, of course, a little “resourcefulness” can be a good thing depending upon how it’s applied and approached.

For example, finding ways to cut corners without compromising the quality of your services, or networking with other professionals to increase your client base and your bottom line.

But even amidst slow periods, lean times, and sheer fear, there are a few things you should never resort to in pursuit of fame, fortune, or food on the table.

I like to call them the seven deadly sins. Here they are in no particular order.

1. Discounting fees to your own detriment—Faced with mounting bills and the pressure to succeed, it’s not unusual for a freelancer to under price their services to drum up business, or to help a budget-conscious client meet their goals. Don’t be one of them. It’s rarely appreciated, and many times, it unfortunately lessens your “perceived value” to others.It’s okay to give a price break to loyal clients, or for projects that are quick and easy, if the situation dictates. But make sure that you’re compensated fairly in the process.

2. Embellishing your credentials and/or your experience— “Oh what a tangled web we weave, when we practice to deceive.” Newsflash: with search engines, social media, and investigative software available to the general public, you’d be amazed at how much info is available to “inquiring minds.” Never present yourself as someone you‘re not. Remember that integrity is just as important as skill sets.

3. Working without a contract— I’m a big fan of Judge Mathis and courtroom T.V. and I can’t count the times that someone was out of money due to this oversight. It doesn’t have to be a long, drawn out fancy-smancy document. Even an Email exchange outlining the terms of your working relationship is better than nothing.
4. Badmouthing the competition—Green is rarely a good color on anyone! Maintaining an open relationship with all website copywriting services will put you under the radar, in good positions to advance.

5. Compromising your values—-If a client asks you to do something that doesn’t align with your moral code, or simply makes you feel uncomfortable, (i.e. fixing you up with their next door neighbor, lying, etc.), decline. You’re for hire, not for sale.

6. Being on call 24/7—Unless they’re compensating you the equivalent of a doctor’s salary. Besides, being well rested and recharged means that you’ll ultimately be better equipped to provide them with your best work.

7.  Accepting poor treatment—Frankly it defeats the whole purpose of working for yourself.
Keep these seven sins in mind  to ensure a heavenly freelance experience.